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Easyway

Easyway was acquired by Duve in 2024.

Easyway is building an AI Receptionist as part of its Guest Relationship Management platform for hotels. By integrating with popular instant messaging apps like WhatsApp, Easyway's solution aims to streamline operations, increase revenue, and enhance guest satisfaction.

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Batch 13

Roy Friedman

Co-founder & CEO

Easyway

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Roy's entrepreneurial spirit and passion for technology have been the driving force behind the company's success. While studying engineering at Tel Aviv University, Roy invested his life savings to start Easyway, a decision that has paid off in spades. Prior to launching the company, Roy served as a commander in the IDF Special Forces and traveled the world for a year, gaining valuable experience that he has brought to his role as CEO

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